Go Digital with Varilux Comfort Max and X Series!

A woman is reading on the couch

Consider upgrading your patients to digital lenses! Digital lenses have many advantages over traditional lenses, this week we will look at some of our digital lenses, the Varilux Comfort Max which focuses on the wearers posture and comfort for extended wearing, and the Varilux X Series which helps wearers close up needs and balance.

Read More

Second Pair Sales Strategies

A little girl holding her hands up to her glasses.

Patients expect to get glasses, but are not always aware of the need for second pairs. Not every pair of glasses fits the needs and lifestyle of each patient. It is important to educate and inform them what their options are and the advantages of having multiple pairs of glasses. Today we will look at strategies to help boost second pair sales in the office.

Read More

Sports Safety Frames

A group of young girls playing soccer on the field.

Sports are extremely popular among children and adults. While they are a lot of fun, they do put players at risk of eye injuries, which many can be prevented. Basketball is the #1 sport for eye injuries, and other high risk sports are water sports, baseball/softball, and racquet sports. More athletes are wearing proper eye protection, and this is reducing the amount of sports related eye injuries.

Read More